TMG TV
Video and Audio interviews with PR industry leaders TMG TV
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Call 1300 725 033 Warren 0418 117 587 wsim@mediagame.com.au Peter 0439 440 507 peter@mediagame.com.au
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How Does A Radio News Release Work? |
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Loading playlist ... Reach every radio station in Australia and New Zealand within minutes with one audio interview conducted over the phone. It’s that simple, and that effective.
A Radio News Release works by supplying audio interviews to radio stations, providing PR agencies, their clients and corporations a direct gateway into hundreds of radio newsrooms throughout Australia and New Zealand.
In three easy steps, your Radio News Release is ready to air.
- Contact us to confidentially discuss your upcoming release. We will help you formulate key questions and messages to make sure the audio recorded gets your message across and is also suitable for radio news broadcast.
- At a time that suits your spokesperson, we conduct the interview over the phone, working with them to make sure your key messages are newsworthy and delivered concisely.
- Once approved by the client, the audio grabs, along with your release, are posted to our media-only news distribution site and an email blast, with a direct link to your audio grabs, is sent to all major newsrooms in Australia and New Zealand (approximately 350 stations, including the top 130 Metro Stations). The most comprehensive distribution network available.
And we are able to provide you with instant reporting on what stations have accessed your audio grabs.
For the media, it is a simple and straight forward process.
On receiving our targeted email blast, the Radio Newsrooms simply click on the headline and are taken directly to our download page where they can select the audio grabs they are interested in as well as download the full news release for further information. We provide journalists and producers with a concise outline of the story, plus a full transcript of the interview grabs, to make their job as easy as possible. Within minutes your story is loaded into the news systems of Radio Newsrooms and ready for air.
> Step By Step Guide To Downloading Content
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