Bring Your Story To Life
Some stories demand to be seen – and that’s where video comes in. Whether it is for TV broadcast, web or social media, video is the most powerful story-telling tool available.
It allows your audience to engage with your product, brand or service, and it helps build trust and relationship.
The Media Game has worked in broadcast TV for more than 25 years. We’ve even been a key part of the 7 Sport team that won a Logie! We bring that commercial broadcast TV experience and quality to every corporate production, no matter how large or small.
We also offer advice on whether your story will suit TV news and what footage will help enhance a news story.
For TV Broadcast – supply broadcast-quality footage/ interviews to enhance a story.
For Web Broadcast – produce a video news story for your website or social media
Our Case Studies
Microsoft Launch Flagship Store in Sydney
The Media Game put together a rolling series of interviews and overlay over 2 days which were distributed to all TV media.
The footage supplement coverage on all TV networks, and was also used Globally by Microsoft.
View the Video News Release and the hype reel to see how Microsoft Australia used broadcast quality video to tell their story
Optus Shark Mitigation VNR and News Story
Virgin – Velocity Frequent Flyer upgrade to space
The Media Game put together a series of interviews along with supplied footage to create a Video News Release which was distributed to all TV media.
The distribution of the footage gave media outlets access to video that they would not have been able to capture. The supplied VNR greatly enhanced the quality of the story on offer.
View the Video News Release to see how Virgin Velocity Frequent Flyer used broadcast quality video to tell their story
Sydney Morning Herald Move To Compact
To help communicate the change, Fairfax, through Access PR, commissioned The Media Game to produce a Video News Release and a voiced Video News Story. The VNR was distributed to all TV newsrooms in Sydney. The Video News Story ran extensively on the SMH website and also on their social media channels.
The restricted area of the printing floor made it impossible to invite TV news crews in to film the first edition coming off the presses. By using The Media Game they were able to use just one crew to capture the event and distribute to all TV newsrooms.
“Your crew on Sunday night were terrific to work with and I was absolutely delighted with the process and the outcome of the VNR, especially since the print centre is quite a challenging place to shoot. The 90-sec voiced video package was also excellent – yesterday it was the most watched video on the smh.com.au website!” – Simon Lloyd. Access PR
View the VNR and Video News Story to see how the Sydney Morning Herald used The Media Game to tell their story.
Sydney Opera House
The Media Game was commissioned to produce a series of multi-camera Video News Releases for distribution throughout Australia, and made available world-wide.
They were filmed and edited on site for same day turn around and distribution.
The VNRs resulted in massive coverage for the Sydney Opera House, plus allowed filming of specific events on behalf f all networks to minimise the amount of TV crews at important functions.